Among the key markets, China & Hong Kong continued to lead with export value in September reaching $53 million, accounting for 29% of total September exports, an increase of 11% compared to the same period in 2024. Pangasius export turnover to the US in September 2025 reached $23 million, down 23% year-on-year, but this market still accounted for 13% of total exports in September.
In the EU region, the export value in September reached $14 million, a slight decrease of 1% compared to the same period last year. Developments within the bloc were diversified: while traditional markets like Germany saw a sharp decrease of nearly 23%, Belgium recorded an impressive growth of 67% (compared to September 2024), gradually becoming a bright spot helping to maintain the growth momentum in Europe.
The bloc of markets supported by the CPTPP Agreement recorded an export value in September of $29 million, an increase of 34% compared to the same period last year. Within this market bloc, Japan emerged as a potential market with impressive growth. Total Pangasius exports to the Japanese market in the first 9 months reached $34 million, up 14% year-on-year, thanks to stable demand and preferential tariffs.
Meanwhile, Brazil – the largest market in South America – reached $10 million in September 2025, a decrease of 16% compared to the same period in 2024. Despite the slight decline, Brazil maintained its significant position and still has strong development prospects after Vietnam and Brazil complete the FTA negotiation rounds.
Regarding the product structure, by the end of September, the export value of frozen Pangasius fillet (HS0304 code) continued to dominate at nearly $1.3 billion, equivalent to 98% of total exports, an increase of 11% compared to the same period in 2024. In contrast, total exports of processed Pangasius (HS16 code) in the first 9 months of 2025 reached $39 million, a strong increase of 23% year-on-year, demonstrating the significant potential of the value-added product segment – although this product still currently accounts for a small proportion (2%).
Overall, September 2025 reflects a short-term adjustment phase for the Pangasius industry after a period of stable growth since the beginning of the year. The slight decrease compared to the previous month is a seasonal factor, as businesses still hold inventory and consumer demand is lower.
In the context of volatile international markets, proactively regulating supply, strengthening chain linkages, developing deep-processed products, and diversifying markets will continue to be strategic directions to help the Vietnamese Pangasius industry maintain a stable position, especially as global import demand is expected to recover strongly in Q4 to serve the year-end holiday season.
(seafood.vasep.com.vn) VIETFISH 2026 may have concluded after three dynamic days in Ho Chi Minh City, but conversations around the exhibition continue to resonate across international trade media, industry organizations, and the social media channels of participating companies.
(seafood.vasep.com.vn) Vietnam’s tilapia industry is maintaining strong growth momentum, with significant room for further expansion in the coming years. In 2025, total tilapia production reached approximately 420,000 tonnes, up 33% from 2024 and 2.2 times higher than in 2015. During 2015–2025, production grew at an average annual rate of around 8.4%. As production and exports continue to expand, food safety control is receiving increasing attention to ensure product quality, meet the increasingly stringent requirements of international markets, and provide a foundation for the sustainable development of Vietnam’s tilapia industry.
(seafood.vasep.com.vn) On the afternoon of August 19, 2026, as part of the Vietnam International Seafood Exhibition – Vietfish 2026, the Hosted Buyer Program continued with the seminar “Vietnam Seafood Outlook 2026–2027: A Strategic Sourcing Destination,” followed by 1-to-1 B2B meetings between international buyers and Vietnamese seafood businesses.
(seafood.vasep.com.vn) Speaking at the Opening Ceremony of VIETFISH 2026 on August 19 at the Saigon Exhibition and Convention Center (SECC), U.S. Consul General Melissa Brown highlighted the important role of the exhibition in connecting Vietnam’s growing seafood industry with buyers, suppliers, and partners from the United States and around the world.
(vasep.com.vn) Tomorrow, August 19, 2026, the Vietnam International Seafood Exhibition – Vietfish 2026 will officially open at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City. Taking place over three days, from August 19–21, Vietfish 2026 promises to provide a dynamic platform for business networking, trend updates, product experiences and comprehensive cooperation across the domestic and international seafood community.
(vasep.com.vn) The global tilapia market continues to grow, creating significant opportunities for countries with strengths in aquaculture, processing, and exports. Against this backdrop, Vietnam’s tilapia industry is gradually developing toward higher quality, greater product diversification, and broader market reach. At Vietfish 2026, the Vietnam Association of Seafood Exporters and Producers (VASEP), together with the VASEP Tilapia Producers and Exporters Club, will host a joint booth to promote the image and potential of Vietnamese tilapia to domestic and international buyers.
(seafood.vasep.com.vn) Vietnam’s seafood exports are heading towards $12 billion this year, potentially the highest level on record. Yet one of the country’s export strengths is facing a growing list of challenges.
(seafood.vasep.com.vn) The first six months of 2026 indicate that Vietnam’s tilapia industry is entering a new phase of development, with strong export growth but also greater demands for production scale, quality and international competitiveness.
(seafood.vasep.com.vn) Vietfish 2026, the Vietnam International Seafood Exhibition, will officially take place from 19–21 August 2026 in Ho Chi Minh City. As Vietnam’s largest annual seafood trade event, organized by the Vietnam Association of Seafood Exporters and Producers (VASEP), Vietfish 2026 will once again bring together leading seafood companies, industry experts, and international partners from across the global seafood value chain.
(seafood.vasep.com.vn) Vietnam’s seafood exports reached USD 1.1 billion in July 2026, up 4.8% compared to the same period in 2025. Cumulative exports in the first seven months of the year totaled nearly USD 6.86 billion, an increase of 11.5% year-on-year. Exceeding the USD 1 billion mark in July further reinforces the prospect that Vietnam’s seafood exports could surpass USD 12 billion in 2026. However, the July figures also send a clear signal that the most favorable growth period may have passed: overall export growth slowed to just 4.8%, pangasius exports fell 6.1%, tuna exports were virtually flat, while exports to the EU, South Korea, and the Middle East all recorded double-digit declines.
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