China & Hong Kong and CPTPP maintain growth momentum, while the EU recovers
China & Hong Kong continued to be the largest import market for Vietnamese pangasius, reaching USD 72 million, up 129% year-on-year. Compared with USD 63 million in December 2025, the increase reflects strong consumption demand. This year, the festive season in China came later than usual, leading to increased imports for consumption and stockpiling at the beginning of the year, thereby pushing export value higher.
Exports of Vietnamese pangasius to the CPTPP market bloc reached USD 37 million, up 52% year-on-year. The growth was mainly driven by several key member markets such as Mexico, which reached USD 11 million, up 108%; Japan, which reached USD 5 million, up 75%; and the United Kingdom, which reached USD 6 million, up 46% compared with the same period in 2025. Meanwhile, Canada and several other markets in the bloc maintained stable import levels. Strong growth in major markets contributed to the overall increase in CPTPP export value. After impressive growth in 2025, this market bloc continues to show positive signals and strong potential for Vietnamese pangasius products.
In ASEAN, export value reached USD 20 million, up 49% compared with the same period in 2025. Some markets in the region recorded strong growth, such as Thailand, which reached USD 9 million, up 65%. However, growth among markets within the bloc was uneven, with clear differences between individual countries.
In January 2026, pangasius exports to the EU reached USD 15 million, up 18% year-on-year. Amid shortages of cod and pollock supply in Europe, demand for alternative whitefish products has increased. As a result, Vietnamese pangasius has benefited as a competitive alternative thanks to its affordable price and stable supply. The Netherlands, a traditional market that recorded negative growth in the last few months of 2025, has also shown signs of recovery. Pangasius export value to this market reached USD 4 million in January 2026, up 21% compared with the same period last year.
Middle East market still faces risks from the Iran–Israel conflict
In the Middle East, Vietnam’s pangasius export value reached USD 14 million, up 50% year-on-year. However, compared with December, the market has shown signs of slowing down. In the coming period, as military tensions in the region become more complex, pangasius exports to the Middle East may face negative impacts. Currently, maritime shipping routes have been disrupted, and the risk of attacks has increased, making it more difficult to ensure timely delivery of frozen seafood products.
The current risk focus lies at the Strait of Hormuz, a strategic shipping route connecting the Persian Gulf with the Indian Ocean. As security alerts increase, many shipping lines have adjusted their routes, temporarily suspending passages through Hormuz or rerouting vessels around the Cape of Good Hope instead of passing through the Red Sea – Bab el-Mandeb – Suez Canal corridor. In recent days, freight rates on the Asia–Dubai route have nearly doubled, while emergency surcharges for routes to and from Gulf countries range from USD 1,500 to USD 4,000 per container, with higher fees applied to refrigerated containers.
In addition, war risk insurance premiums have surged, and in some cases coverage has been canceled, forcing many commercial vessels to purchase new insurance at very high costs in order to continue operating. This could increase overall costs, narrow profit margins, and make it more challenging to maintain delivery schedules for frozen seafood products, including Vietnamese pangasius.
Overall, the import landscape for Vietnamese pangasius across major market blocs shows positive signs of recovery, particularly in China & Hong Kong and the CPTPP bloc. However, geopolitical factors and global logistics fluctuations, especially in the Middle East, remain significant challenges for the pangasius industry in the coming period.
(seafood.vasep.com.vn) Vietnam’s tuna exports reached USD 367 million in the first five months of 2026, down 7% compared to the same period in 2025. While the decline is not yet severe, the more concerning issue is that pressure is mounting in key markets such as the United States and the European Union, just as ocean freight rates are rising sharply on long-haul routes. The current situation is therefore not merely about slower orders, but rather a clear restructuring phase for Vietnam’s tuna industry.
(seafood.vasep.com.vn) The year 2026 marks a period of strong growth for Vietnam’s tilapia industry, but it is also a time when international export competition is becoming increasingly intense. Vietnam’s tilapia exports reached USD 99 million in 2025, up 140% compared to the previous year. In the first four months of 2026 alone, export value reached USD 49 million, a 151% increase year-on-year. As global demand for affordable whitefish continues to rise, Vietnam is emerging as a noteworthy competitor to traditional tilapia powerhouses such as China, Indonesia, Brazil, and Egypt.
(seafood.vasep.com.vn) With continued policy support, technological innovation and close coordination among authorities, businesses and farmers, Vietnam’s pangasius industry is expected to make a strong and sustainable breakthrough during the 2026–2030 period, reinforcing its position as the world’s leading exporter of the fish.
(seafood.vasep.com.vn) During the first four months of 2026, Vietnam’s tilapia exports to Asian markets showed varying trends across regions and countries. The Middle East recorded strong growth, with Saudi Arabia emerging as the largest Asian market for Vietnamese tilapia. ASEAN markets also expanded significantly, driven primarily by Malaysia. Meanwhile, Japan maintained solid growth, while exports to South Korea declined compared to the same period in 2025.
(seafood.vasep.com.vn) Shrimp and pangasius continued to lead growth, helping seafood exports reach $4.67 billion in the first five months of the year; however, differentiation among product groups and increasingly stringent requirements from importing markets are posing many challenges for the industry.
(seafood.vasep.com.vn) Every day, the seafood processing industry in Ca Mau generates large quantities of shrimp heads and shells during processing operations. In the past, these by-products were largely treated as waste, increasing production costs and posing potential environmental risks. However, thanks to advanced processing technologies, materials once considered waste are now being transformed into high-value products, creating a circular economy model within the seafood industry.
(seafood.vasep.com.vn) Vietnam Clean Seafood Corporation has invested in a 280-hectare super-intensive shrimp farming zone in Tran De Commune, Can Tho City, generating export value of approximately VND 3 billion per hectare per year—around 50 times higher than traditional agricultural production.
(vasep.com.vn) Vietnam’s seafood exports reached USD 1.02 billion in May 2026, up 0.6% year-on-year. Cumulative exports in the first five months of 2026 totaled USD 4.67 billion, an increase of 11% compared to the same period in 2025.
(seafood.vasep.com.vn) In a rapidly changing global seafood market, timely insights and reliable data are more critical than ever. The Report on Vietnam Seafood Exports in Q1/2026 provides a comprehensive overview of the latest developments in Vietnam’s seafood production, trade performance, and export trends, helping businesses navigate uncertainty and identify new growth opportunities.
(seafood.vasep.com.vn) While many major markets continue to experience slow growth, Russia has emerged as a brighter destination for Vietnamese tuna exports in early 2026. Export turnover to this market increased by nearly 55% in the first four months of the year, indicating a clear improvement in demand. Nevertheless, Russia remains a market that should be viewed with both optimism and caution.
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