The US remains the key market but growth slows down
In the first nine months of 2025, crab exports to the US reached more than USD 46 million, accounting for nearly 81% of total export value, up 5% compared to the same period in 2024. However, compared with the double-digit growth rate of the previous year, this increase shows that consumption in the US market is slowing down due to high prices, rising logistics costs, and abundant supply from Indonesia and the Philippines.
Nevertheless, the US remains the main market, especially for cooked crab meat and canned crab, which are favored by consumers in the restaurant and retail segments.
EU and CPTPP emerge as new bright spots
A notable highlight in the picture of Vietnam’s crab exports in 2025 is the strong recovery in the EU and CPTPP markets. Exports to the EU reached more than USD 2 million, up 161% compared to the same period last year; particularly, France more than doubled (+208%), becoming the largest crab import market of Vietnam within this bloc. Exports to the countries participating in the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) also recorded an increase of 28%. Exports to markets such as the UK and Australia all showed positive signs. Especially, Australia surged by 280% in September 2025, reflecting strong demand for convenient processed crab products and high-quality frozen products.
Asian markets see strong fluctuations
In contrast with the upward trend in Europe, crab exports to China and Hong Kong dropped sharply by 55% and 7% respectively in the nine months. The main reasons came from weak purchasing power and stricter quarantine regulations after the Chinese domestic market had abundant supply from local catches. South Korea also recorded a decrease of 17%, reflecting the trend of dieting and substitution by domestic products or cheaper shrimp and fish.
Global crab market trends in 2025
In 2025, the global crab market witnesses prices remaining at high levels due to limited natural catches, rising logistics costs, while demand in the US, Japan, and China remains strong. Products such as snow crab, king crab, and blue swimming crab – which are mainly exported by Vietnam – all tend to maintain or slightly increase prices in Q4/2025. Importers are paying more attention to traceability, sustainability certification, and deep processing – a trend that many Vietnamese enterprises are shifting toward to meet market requirements.
Outlook for late 2025–2026: Expanding value-added products
With a stable recovery foundation, Vietnam’s crab exports in the last months of 2025 are expected to maintain a slight upward trend, thanks to high demand during the festive season in the US and Europe. In 2026, growth is forecast to reach 3–5%, if enterprises continue to diversify products and markets. However, changes in US trade policy may restrain shipments to this market and cause export revenue instability. To take advantage of this trend, Vietnamese enterprises need to: invest in deep-processed products (packed crab meat, canned crab, crab surimi); promote sustainability certification (MSC, FIP) to expand exports to the EU and Japan; and diversify markets to avoid excessive dependence on the US.
(seafood.vasep.com.vn) Although Germany’s tuna imports have declined, Vietnam’s tuna exports to the market continue to show positive signs. Notably, export value recovered strongly in Q3/2026, and German import data also show Vietnamese products strengthening their position amid competition among suppliers.
(seafood.vasep.com.vn) Seafood exports are holding double-digit growth, but the opportunities are not spread evenly across product groups and markets. As businesses draw up their plans for 2027, Vietnam Seafood Summit 2026 (VSS2026) offers a chance to look ahead together: what to sell, where to sell it, and how to prepare for growth in the coming years.
(seafood.vasep.com.vn) With less than two weeks to go, the Vietnam Seafood Summit 2026 (VSS 2026) will officially take place in Can Tho. Under the theme “Seafood Market Outlook 2027–2029 – Opportunities and Potential for Double-Digit Export Growth,” the Summit is organized by VASEP at a time when seafood businesses are facing rapid market shifts, changing buyer demand, trade policy changes and growing competitive pressure all at once.
(seafood.vasep.com.vn) On October 28, 2026, the China Fisheries & Seafood Expo opened in Qingdao, China. The expo takes place over three days from October 28 to 30, 2026. This is a prestigious specialized seafood exhibition organized annually by Sea Fare Exposition Inc.
(vasep.com.vn) In the first nine months of 2026, Vietnam’s tilapia exports to the CPTPP bloc reached $7 million, marking a 51% year-on-year increase. The bloc rstands as the fourth-largest market for Vietnamese tilapia, trailing Brazil, the US, and Saudi Arabia.
(vasep.com.vn) VASEP has officially announced the program for Vietnam Seafood Summit 2026 (VSS 2026), featuring five in-depth sessions covering industry outlooks, trade barriers, buyer demand, the domestic market, and solutions to improve productivity and reduce costs across the seafood value chain.
(vasep.com.vn) Vietnam’s shrimp exports reached US$3.7 billion in the first nine months of 2026, up 11% year on year. Although growth has been supported by China and several markets within the CPTPP, momentum is slowing as exports to the United States and the European Union decline. Tariff pressures, international competition, and raw material challenges are creating significant hurdles for exporters in the final months of the year.
(vasep.com.vn) Markets are changing faster, buyer requirements are becoming more demanding, and trade barriers are growing increasingly complex. In this environment, seafood businesses need more than an understanding of current market conditions. They need a longer-term perspective to answer a critical question: Where will growth opportunities come from in 2027–2029, and what should businesses do now to prepare? This is one of the key reasons why VASEP is organizing Vietnam Seafood Summit 2026.
(vasep.com.vn) In the first eight months of 2026, Vietnam’s pangasius exports to the Middle East reached US$113 million, up 7% year on year from the same period in 2025. Growth has become more pronounced in recent months. In August alone, exports to the region totaled US$20 million, an increase of 24%. This indicates that demand for Vietnamese pangasius in the Middle East is gradually recovering after a slowdown in March, although the pace of recovery varies across markets.
(vasep.com.vn) China’s shrimp imports continued to grow strongly in 2026, while Vietnam’s shrimp exports to the market also recorded notable growth. However, behind these positive figures lie two distinct trends: Chinese consumption is growing more slowly than imports, and lobster accounts for a substantial share of Vietnam’s shrimp exports to China, making its product mix significantly different from those of Ecuador and India. Exporters therefore need to assess each segment carefully to understand the opportunities and risks.
VASEP - HIỆP HỘI CHẾ BIẾN VÀ XUẤT KHẨU THỦY SẢN VIỆT NAM
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